Happy Productions Documents Climate Change Impact Across the U.S., Reaching Thousands Through Authentic Storytelling

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Client
ACE
Release Date
October 25, 2024

Happy Productions partnered with Action for Climate Emergency (ACE) to create a powerful series that captured the devastating effects of climate change on communities across the United States. Through our content creator network, we mobilized local influencers and filmmakers to visit regions impacted by natural disasters and interview survivors.

We documented the harsh realities of climate change by visiting states such as Florida after Hurricane Idalia, Southern California following the wildfires, and Texas in the aftermath of the 2021 deep freeze. The personal stories of business owners, farmers, and residents brought a human face to the damage caused by climate change, elevating the conversation around corporate responsibility, particularly for oil and gas companies.

The result? Our series reached thousands of viewers, building momentum for climate activism and sparking critical discussions on social platforms about corporate responsibility and environmental sustainability.

Powering Rural Communities: Happy Productions Drives Renewables Awareness, Covering 5 States and 6 Farms

In a bid to promote renewable energy in rural communities, Happy Productions collaborated with the Center for Rural Opportunity and Power (CROP) to showcase the opportunities presented by large-scale solar, wind, and battery storage projects. Through our social media and content creation efforts, we visited six renewable energy farms across five states, including Massachusetts, Maine, and New York.

From a 2.7 MW solar project at Hollis Hills Farm to a 76.5 MW wind farm in Sandy Rivers, Maine, our videos brought to life the benefits of clean energy for rural farmers and landowners. By sharing the experiences of these landowners who had partnered with renewable energy companies, we helped CROP build trust within rural communities.

This campaign resulted in over 150,000 views across platforms, strengthening CROP’s role as a trusted, non-partisan resource for factual information on renewable energy opportunities in rural America.

Happy Productions Pushes Electric Vehicle Revolution with 60 Videos Across 4 States, Reaching Thousands

America Saves enlisted Happy Productions to promote electric vehicle adoption by focusing on the financial benefits for everyday drivers. Utilizing our extensive content creator network, we visited four states—Nevada, Pennsylvania, Arizona, and Connecticut—to capture 60 engaging video interviews with electric vehicle owners.

Our team asked these owners how switching to electric vehicles saved them money and improved their lives, highlighting the environmental and financial perks of going electric. These 60 videos, optimized for platforms like TikTok and Instagram, resonated deeply with viewers, driving conversations about cost savings and environmental responsibility.

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